“Tired of flowing unlimited cash in black sea of underperforming marketing?”
Struggling to generate enough ROI from your spending?
Your business was built to benefit people. So, it deserves to stand out from the competition to clarify the difference.
Before you invest in any kind of marketing, first ask yourself:
Are you receiving enough results from your marketing efforts? Are you gaining new leads and sales? Do you have a full-proof marketing strategy that works the best? Not clear, right? All you need is a proven lean generation strategy for your business.
Like no other, The Big Unit is able to establish broad contact with a target market and grow your brand identity. We understand where competitors fall short, spot new entrants and innovations, know about partnerships that are being set up and get a picture of the direction in which the market is moving.
As a lead generation company in Melbourne, we gather all kinds of market insights from substantive discussions. Through social media channels and search engines, we help you reach your goals as efficiently as possible.
We know how to captivate your audience and are happy to help you determine the winning strategy.
A Strategy To Reach Your Goals
Do you want to grow your business and sales in a constructive way? Then lead generation is not an option but rather a necessity. A coherent lead generation strategy that matches your marketing and sales plan is the basis of all campaigns.
Lead Generation Campaigns
Depending on the type and number of customers, we set up a mix of multi-channel online campaigns. Think of SEO, search engine advertising, social ads, and remarketing.
We maintain relationships with potential and existing customers with tailor-made mailings and social media campaigns.
Our Sales Funnel Strategy is a Win-Win!
Lead generation is a priority for many companies but also quite a challenge. How can you organize this successfully and optimally?
An effective lead generation strategy starts with a good understanding of the customers and products/services. How do the latter offer a solution to the problem and requirements of the customer? What experience or value is behind your offer?
Defining the Buyer Persona
If the foundation fails, the house collapses. So thus we operate our strategy by following each important step.
The first thing is to know and define the profile you want to address, as well as what their needs and motivations are. Only in this way, we will be able to create an adequate communication and sales process.
The next step will be to generate traffic to your portal /landing channels and analyze how it behaves. For this, we can resort to:
- Organic positioning (SEO)
- Online advertising
- Social media
With an Inbound Marketing strategy
Inbound Marketing is a user attraction strategy through non-intrusive techniques, seeking to generate leads and convert to customers.
With a Lead Nurturing strategy
Lead Nurturing or Marketing Automation is a way of building relationships with potential clients, even from the moment they are not yet interested in hiring our services, accompanying them throughout the decision-making process until they become a lead. We seek to convert leads into customers through different marketing techniques.
“What is not measured cannot be improved. What is not improved is always degraded.” – Lord Kelvin
We seek to analyze the data obtained from the different actions carried out and then turn them into valuable information that you can use in your company’s decisions. With our analytics and data service, you gain insight into your leads, customers, competitors, and the performance of your campaigns.
Want your business back on track? Just schedule a free call to discuss the unique strategy for your business, and enjoy the success.